The Leading Event for the Project Cargo and Breakbulk Industries in the Middle East

Dr Shereen Nassar

Global Director of Logistics Studies and Director of MSc Logistics and Supply Chain Management Suite Heriot-Watt University Dubai

Dr Shereen Nassar is the Global Director of Logistics Studies and the Director of the MSc Logistics and Supply Chain Management programmes at Heriot-Watt University Dubai.

She earned her PhD in the impact of advanced tracking technology, such as Radio Frequency Identification (RFID) in attaining a sustainable supply chain competitive advantage in 2012 from Bath University, UK. Before her appointment at Heriot-Watt University Dubai, Dr Nassar accumulated two years of experience at a higher education institution in the UAE where she was the director of both postgraduate and undergraduate Logistics and Supply Chain Management programmes. In 2014, Dr Nassar was invited as a visiting scholar at the Logistics Research Centre, at Heriot-Watt University, Edinburgh. For nearly two years after completing her PhD, she taught at several well-known academic institutions in Egypt as an Assistant Professor in Operations and Supply Chain Management.

Dr Nassar’s main research interest is sustainability and supply chain resilience. She has published a number of research papers and book chapters in areas such as automotive recall risk and social sustainable supply chain performance, sustainable maritime logistics, supply chain information security, contemporary disruptive business applications of blockchain technology, smart cities and implementation challenges. Dr Nassar has extensive international teaching experience across the UK and the MENA region. She teaches both postgraduate and undergraduate levels. Her teaching proves the diverse expertise she has developed over a decade.